Nielsen ed i metadati per identificare le ricerche di mercato
ISTC - International Standard Text Code
The International Standard Text Code is a unique identifier for text-based works.
“ISTCs are as revolutionary for the book trade as the ISBN was, and ISTC is the
natural evolution of the ISBN in a more complex and mature book industry”
Per approfondire:
http://en.wikipedia.org/wiki/International_Standard_Text_Code
http://en.wikipedia.org/wiki/International_Standard_Serial_Number
http://www.nielsenbookdata.co.uk/uploads/press/1ISTC_CrucialToolForPublishingMarketIntelligence.pdf
Labels: identificazione delle pubblicazioni, ISTC, metadati